WPP Enterprise Solutions Signs Strategic Collaboration Agreement with AWS to Operationalize Agentic AI for Leading Brands
WPP Enterprise Solutions, the global business transformation operating unit of WPP, today announced it has signed a multi-year Strategic Collaboration Agreement (SCA) with Amazon Web Services, Inc. (AWS). The agreement accelerates how enterprise brands close the gap between AI experimentation and scaled business impact across commerce, customer experience, and marketing operations.
